Introducing the Everyday Pinup Dress by Rita Sue Clothing

For us Auckland ladies, Rita Sue Clothing has been the No.1 Vintage Reproduction shop to go to since it moved from online and opened it’s doors in Point Chevalier in August 2012. In March this year, owner Rachael moved the shop to the more central location of St Kevin’s Arcade, amongst other like-minded vintage shops.

Rach has now released her first selection of independently designed dresses in a range of gorgeous, colourful prints!

Rita Sue Clothing

The Everyday Pinup Dress- for those just beginning their pinup wardrobe, or as an everyday vintage style option. It can be dressed up or down, for work or for play.

Rita Sue Clothing


A sweetheart neckline
Thick straps which make sure your bra straps don’t show
Gathered skirt
100% Cotton
A extra long zip for stepping into and keeping your hair intact
and I have to say… the perfect length skirt! For me (168cm), it hits just below the knee!

Plus, they are designed and made right here in Auckland!

Rita Sue Clothing

The Everyday Pinup Dress comes in a Small to Extra-Large. My bust measures 36″ and waist 27″ and I’m wearing the size medium in these photos. The waist is pretty roomy on me but I don’t think my bust would be able to fit into a small. Nothing a belt can’t fix though!

Rita Sue Clothing

With 8 stunning prints (Peacock print not shown as only a larger size was left), these are limited edition with only one of each size being made! Once these sell out, Rachael will pick out a new batch of prints for the next run so if you like the look of any of these, don’t delay in getting one! The Flamingo print and the Peacock print have nearly sold out.

Retailing for NZ$190, The Everyday Pinup Dress is worth every penny for it’s limited edition prints and the knowledge that you are supporting a locally made item.

Available instore at Rita Sue, or if you are from out of town, drop her a email ([email protected]) for more sizing info and postage options! Rachael is also going to be doing some blouses and pencil skirts in the future so stay tuned!


x Miss Victory Violet



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